Munchkin: the Curve "Flow"

Initially this was meant to be a product shoot in-studio. The client wisely decided to take a perfect shot we already had from a previous shoot and was not using and composite in the the new product to the scene. Shooting a perfectly clear product and showing the innovative details required some CGI to showcase the features properly and artfully. I partnered with Munckin's creative and production teams to help supervise the edit and creation of the CGI elements. Working with the talented 3d artist Raymond Castillo we were able to make this ad fit well with the previous two ads living in the same commercial series.